This year we are once again Digital Partners of Barcolana, the largest regatta in the world!

Once again this year, IKON is the Digital Partner of Barcolana, the world’s largest regatta, held every October in the Gulf of Trieste.
Since 2014, the partnership between IKON and Barcolana has continued to evolve, bringing to life increasingly innovative and engaging digital projects.

After 2017, when IKON took center stage with a Virtual Reality experience at the Salone degli Incanti, and 2018, celebrating the regatta’s 50th anniversary with Samsung through the event “C’ero Anch’io”, 2019 marks another milestone with the launch of Barcolana’s official e-commerce platform, designed to connect audiences to the event in new and interactive ways.